WWE.com, DVD Sales & More Down Big Time

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Source: The Wrestling Observer Newsletter

-- WWE will have some explaining to do today at their stockholders meeting as many of their key business metrics for September were down. Attendance was down 9% and DVD sales were down a huge 44%.

-- Here are the top shipped DVDs for this year:

* WWE WrestleMania - 229,000 units shipped, down 9.5% from 2010.
* The Best of WCW Nitro -135,000 units shipped.
* The True Story of WrestleMania - 118,000 units shipped.
* The History of DX - 109,000 units shipped.
* Best of RAW 2010 - 96,000 units shipped.

-- WWE.com traffic was down 10% from the previous month as they only drew 10.4 million unique visitors.

-- WWEShop.com was also down 13% from the previous month as they processed 667 orders per day. CM Punk at one point was shipping nearly 1,100 orders per day the previous month.

WrestlingInc.com is the largest independently owned wrestling website in the world (Source: Alexa). Follow us on Twitter (@WrestlingInc) at twitter.com/WrestlingInc.

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