- Variety has a new article up looking at the revamped WWE YouTube channel. WWE hopes that the channel will drive viewers back to its weekly TV shows and get them to order pay-per-views, while building traffic for WWE.com and boosting merchandise sales.
When YouTube asked WWE about re-doing their channel with exclusive content, WWE responded with pitches for 30 different shows. WWE's Michelle Wilson said that WWE wants to keep the YouTube channel separate from the Network but the YouTube shows are watched closely for possible additions to weekly WWE TV.
You can check out the full article by clicking here.
- WWE Hall of Famer Howard Finkel spoke with The Score about celebrating 32 years with WWE. You can listen to the audio below:
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