WWE PPV Business News: SummerSlam Helps Third Quarter, Buys Up For 2012

As noted earlier, WWE released their third quarter results for 2012. For the year through September 30th, WWE reported $70.6 million in pay-per-view revenue, up from $63.7 million for the same time frame in 2011.

Pay-per-view revenues for the third quarter were $16.3 million, as compared to $15.8 million in the prior year quarter. Much of the growth was due to the success of this year's SummerSlam pay-per-view, which was up 21% from last year's event.

Here are the updated pay-per-view buys for the third quarter:

Broadcast Month	Event	2012	2011
July	Money in the Bank	188K	195K
August	SummerSlam	358K	296K
September	Night of Champions	189K	161K
Prior events		54K	106K
Total		789K	758K

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