|By Raj Giri||January 06, 2013 | Comments|
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"I think it's going to be outstanding," Ross said. "I think that anytime you get the Rock back on TV, it brings a lot of viewers. It creates a lot of interest, it creates media opportunities for the WWE to monetize their brand using Rock's TV persona as a primary vehicle.
"Rock means dollars," Ross continued. "Whoever he dances with will be outstanding... we're really looking forward to that whole run, beginning on Monday."
Ross also discussed Dolph Ziggler and said that his "time is now." You can listen to the full interview at this link, Ross' comments about The Rock begin at the 16:30 mark.
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