WWE Reports 2013 Second Quarter Results: Vince McMahon Comments On Earnings Declining

The following press release was sent this morning regarding WWE announcing financial results for its second quarter ended June 30, 2013:

WWE® Reports 2013 Second Quarter Results

STAMFORD, Conn.– WWE today announced financial results for its second quarter ended June 30, 2013. Revenues increased $10.7 million or 8%, to $152.3 million from $141.6 million in the prior year quarter driven by the increased production and licensing of television content as well as increased ticket revenue from the Company's premiere event, WrestleMania, partially offset by the timing of one less pay-per-view event in the quarter. Operating income, however, declined to $8.8 million as compared to $19.6 million in the prior year quarter reflecting increased staffing expenses to support our various strategic initiatives. Net income was $5.2 million, or $0.07 per share, as compared to $11.9 million, or $0.16 per share, in the prior year quarter.

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"In the second quarter, we continued to make investments in both staffing and talent to support our long-term growth objectives. These initiatives, including the recent opening of a world-class performance training facility, and the highest grossing WrestleMania in our Company's history, demonstrate our commitment to develop our talent, build our brands, and provide a solid foundation for future growth," stated Vince McMahon, Chairman and Chief Executive Officer. "We continue to believe that these investments will enhance our ability to create new programs and to distribute all of our content in a way that optimizes its value, through the renewal of key television contracts and the potential launch of a WWE network."

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"Although our earnings declined in the quarter, we believe that the investments we are making will maximize the return to shareholders over time," added George Barrios, Chief Financial Officer. "We believe that our 2013 results, excluding the impact of film impairments, will fall within the lower end of the range previously communicated, which was 'plus or minus 10 percent' from our 2012 OIBDA results of $63 million."

Comparability of Results

For the second quarter of both 2013 and 2012, our OIBDA results did not include any significant items that impacted the comparability of results on a year-over-year basis. Our OIBDA results for the six months ended June 30, 2013 included a $4.7 million film impairment charge and an approximate $3.4 million positive impact from the transition of our video game to a new licensee in 2013. Results for the six months ended June 30, 2012 included a $0.8 million film impairment charge and an approximate $4 million benefit due to the recognition of previously unrecognized tax benefits. In order to facilitate an analysis of our financial results on a comparable basis, where noted, we have adjusted our year-to-date results to exclude these items. (See Schedule of Adjustments in Supplemental Information).

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Three Months Ended June 30, 2013 – Results by Region and Business Segment

Revenues of $152.3 million grew 8% versus the prior year quarter as growth from North America was partially offset by declines across WWE's international markets. North American revenues increased 13% from the prior year quarter predominantly due to the licensing of new television programs, the performance of WrestleMania, and an increase in the number of North American live events, which more than offset lower revenues from the pay-per-view business, which had one less event in the current year quarter. Revenues from outside North America declined 8% primarily due to an anticipated reduction in the number of live events. Excluding revenue from Live Events, revenues from outside North America were essentially unchanged from the prior year quarter. There was no significant impact from changes in foreign exchange rates in the current year quarter.

Live and Televised Entertainment

Revenues from our Live and Televised Entertainment businesses increased 7% to $125.3 million primarily due to the expansion of rights fees from the production and licensing of our television programs and the performance of WrestleMania XXIX. Compared to the prior year event, WrestleMania XXIX contributed $6.2 million in additional revenue, which is predominantly included in the Live and Televised Entertainment business segment, as higher ticket and merchandise sales were partially offset by a reduction in pay-per-view buys.

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  • Live Event revenues increased 13% to $40.1 million driven by the strong performance of WrestleMania XXIX and the timing of our Fan Axxess events held in conjunction with WrestleMania, which more than offset changes in the mix of live events, and the impact of fewer events in international markets. (Fan Axxess occurred primarily in the first quarter 2012 versus the second quarter 2013).
    • There were 87 total events in the quarter, including 65 events in North America and 22 events in international markets, as compared to 87 events in the prior year quarter, including 57 events in North America and 30 events in international markets.
    • North American events generated revenues of $30.1 million as compared to $22.3 million in the prior year quarter representing revenue growth of $7.8 million that was predominantly due to a 39% increase in the average ticket price of WrestleMania, the timing of Fan Axxess, which added $2.3 million in revenue to the current year quarter and the scheduling of eight more events in the quarter. Overall, including the impact of WrestleMania, average ticket prices increased 13% to $64.23 while average attendance declined approximately 2% to 6,300. Excluding WrestleMania, average ticket prices increased approximately 2% to $41.44 while average attendance declined approximately 2% to 5,300.
    • International live events generated revenues of $10.0 million as compared to $13.1 million in the prior year quarter, reflecting a 27% decline in the number of events, with eight fewer events in the quarter. Partially offsetting the impact of fewer events, average International ticket prices increased 7% to $68.16 and average attendance increased 6% to approximately 6,600 from 6,200 in the prior year quarter. The increases in average ticket price and average attendance were due to changes in territory mix as the prior year quarter included weak attendance at our events in Mexico and our first live event in Brazil, a market with long-term strategic importance to WWE.

  • Venue Merchandise revenues increased 28% to $6.9 million from $5.4 million in the prior year quarter primarily due to the timing of our Fan Axxess activities (described above). Total paid attendance in North America increased 11% while per capita merchandise sales at those events were essentially unchanged from the prior year quarter.

  • Pay-Per-View revenues were $37.1 million as compared to $40.8 million in the prior year quarter, representing a $3.7 million decline primarily attributable to the timing of one less pay-per-view event in the quarter. The Over The Limit pay-per-view event is scheduled for the fourth quarter of 2013 versus the second quarter 2012. Revenue from the three events in the quarter declined 3% versus the prior year quarter as a combined 13% decline in buys was nearly offset by a 12% increase in the average revenue per buy. The shortfall in revenue from these events, however, was offset by an increase in buys for prior period events. The rise in revenue per buy was due to an approximate 9% increase in the domestic retail price charged for viewing WrestleMania and to a higher proportion of buys to view the Company's events in high definition, which generally garners a higher retail price.

  • Television revenues increased 17% to $38.0 million from $32.4 million in the prior year quarter primarily due to the production and licensing of new programs. During the latter half of 2012, an additional hour of Raw was licensed to the USA Network, a new original series, the WWE Main Event, was licensed to ION Television, and a Saturday morning kids' show, WWE Saturday Morning Slam, was introduced on The CW Network. Growth also reflected, to a lesser degree, contractual increases for our existing programs both domestically and internationally.

Consumer Products

Revenues from our Consumer Products businesses decreased 2% to $15.7 million from $16.1 million in the prior year quarter, primarily due to declines in our Home Entertainment business as described below.


  • Licensing revenues of $6.7 million were essentially unchanged from the prior year quarter. Royalties from the sale of toy products increased approximately 15%, or $0.5 million, led by higher sales of action figures in the U.S. with strong domestic retail support. Increased sales of toy products, however, were offset by a comparable reduction in video game revenue. With the transition to a new video game licensee, Take-Two Interactive, shipments of our franchise video game, WWE '13, declined 65% in the quarter to 77,000 units as compared to the corresponding game in the prior year quarter.

  • Home Entertainment net revenues were $7.1 million as compared to $7.8 million in the prior year quarter. The 9% decline reflected a reduction in estimated sell-through rates and lower revenue from our international licensing activities. Domestic home entertainment revenue fell approximately $0.4 million, or 6%, as a 15% increase in shipments to nearly 1.0 million units was more than offset by a 13% decline in the average price per unit to $10.59 and a rise in estimated returns (41% vs. 39% of gross revenue). The change in projected returns derived from an increase in catalog shipments over the last twelve months, which historically have been characterized by lower sell-through rates. Revenue from our international licensing activities declined by approximately $0.3 million due to the transition to a new licensee in the EMEA region.

  • Magazine Publishing net revenues of $1.3 million were essentially unchanged from the prior year quarter.

Digital Media

Revenues from our Digital Media businesses were $9.2 million as compared to $7.8 million in the prior year quarter, representing an 18% increase.


  • WWE.com revenues increased 27% to $6.1 million in the quarter due to higher sales of advertising across various digital platforms. Supporting the growth in advertising, key digital metrics such as unique visitors to the Company's website and mobile app, average monthly page views, and CPM's (a measure of pricing) increased from the prior year quarter.

  • WWEShop revenues of $3.1 million were essentially unchanged from the prior year quarter as the number of online merchandise sales of approximately 63,000 orders and the average revenue per order of $47.92 were on par with the prior year quarter.

WWE Studios

WWE Studios recognized revenue of $2.1 million as compared to revenue of $0.6 million in the prior year quarter, reflecting the impact of a current quarter release, No One Lives, and the timing of results generated by our overall portfolio of movies, including the impact of The Marine and The Marine 2, which were released in prior periods. Although five films were released during the first half 2013, including two films in the current quarter (No One Lives and 12 Rounds 2: Reloaded) and the successful release of The Call in the first quarter, revenues for these movies will be recognized on a net basis as participation statements are received from our distribution partners rather than upon release as was the case with the Company's self-distributed movies. In general, for movies that are not self-distributed, the Company does not expect to begin recognizing revenue until four-to-six months after release. As such, the recognition of revenue related to The Call is not expected until the second half of 2013.

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Unallocated SG&A

Unallocated SG&A expense was $32.2 million for the current year quarter as compared to $26.4 million in the prior year quarter. The rise in expense was driven by increases in compensation and benefits of $2.4 million, talent development costs of $1.0 million, marketing expenses of $1.0 million, and higher consulting and professional fees. The increases in these expenses were primarily to support our content related initiatives, including the potential launch of a WWE network.

Operating Income Before Depreciation and Amortization (OIBDA)

OIBDA was $14.9 million in the quarter as compared to $24.4 million in the prior year quarter. The decline in OIBDA was primarily due to increased staffing expenses, timing of our pay-per-view events, and lower profits from WrestleMania. These items more than offset the expansion in rights fees from the licensing of our television and digital content. Compensation and benefit expenses increased approximately $4.8 million with a 10% increase in headcount predominantly to support our various strategic initiatives. Pay-per-view results (excluding WrestleMania) declined $3.4 million as we had both one less pay-per-view event in the quarter and a reduction in production tax credits that was also due to timing. Although WrestleMania XXIX was the highest grossing and second most profitable event in the Company's history, overall profits from WrestleMania (inclusive of the Pay-Per-View, Live Event and other businesses) declined $1.2 million from the prior year as a 15% reduction in pay-per-view buys and increased talent and production costs more than offset the impact of higher live event ticket and pay-per-view pricing. Based on the increased investment and changes in business mix, WWE's OIBDA margin was 10% in the quarter as compared to 17% in the prior year quarter.

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Depreciation and amortization

Depreciation and amortization expense totaled $6.1 million for the current year quarter as compared to $4.8 million in the prior year quarter. The increase in depreciation and amortization expense derived from our investment in assets to support our content initiatives including efforts to launch a potential network.

Investment Income, Interest and Other Expense, Net

Investment income, interest and other expense, net yielded an expense of $0.4 million compared to $0.9 million in the prior year quarter, primarily reflecting decreases in realized foreign exchange losses and lower expenses associated with other non-income taxes in the current year quarter as compared to the prior year quarter.

Effective tax rate

In the current quarter, the effective tax rate was 38% as compared to 36% in the prior year quarter.

Summary Results for the Six Months Ended June 30, 2013

Total revenues for the six months ended June 30, 2013 were $276.3 million as compared to $264.7 million in the prior year period. Operating income for the current year period was $14.9 million versus $35.6 million in the prior year period. Net income was $8.2 million, or $0.11 per share, as compared to $27.3 million, or $0.36 per share, in the prior year period. OIBDA was $26.2 million for the current six month period as compared to $44.4 million in the prior year period.
Excluding items that impacted comparability on a year-over-year basis, Adjusted Operating income was $16.2 million compared to $36.4 million in the prior year period, and Adjusted Net income was $9.1 million, or $0.12 per share, compared to $23.7 million, or $0.32 per share, in the prior year period.

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Six Months Ended June 30, 2013 – Results by Region and Business Segment

Revenues increased 4% to $276.3 million as growth from North America was offset by declines across WWE's international markets. Revenues from North America increased 9% primarily due to the licensing of new television and digital content, the performance of WrestleMania, and an increase in the number of live events. Revenues from outside North America declined 11% primarily due to an anticipated reduction in the number of live events, lower revenue from home entertainment, as well as weaker sales of licensed products. Excluding revenue from Live Events, revenues from outside North America declined 2% versus the prior year period. There was no significant impact from changes in foreign exchange rates in the current year period.

WWE Studios

WWE Studios recognized revenue of $4.0 million as compared to $5.4 million in the prior year period, reflecting differences in revenue recognition between the various distribution models of our movies. Although there were five films released in the current year period (12 Rounds 2: Reloaded, No One Lives, Dead Man Down, The Call and The Marine 3: Homefront), revenues for these movies will be recognized on a net basis as participation statements are received rather than upon release as was the case with our self-distributed movie, Bending the Rules, in the prior year period. In addition, the decline reflected the timing of results generated by our portfolio of movies that were previously released.

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During the period, Dead Man Down generated lower domestic box office receipts than anticipated, resulting in a revised ultimate profit projection for that movie and a $4.7 million impairment charge. As a result, WWE Studios generated a loss of $5.4 million compared to $2.3 million in the prior year period, where the prior year period included a $0.8 million film impairment charge. Excluding the impact of film impairment charges, the WWE Studios' movie portfolio generated a loss of $0.7 million compared to an adjusted loss of $1.5 million in the prior year period.

Unallocated SG&A

Unallocated SG&A expense was $62.8 million for the current year period as compared to $56.5 million in the prior year period. The rise in expense was driven by increases in compensation and benefits of $3.4 million, consulting and professional fees of $1.7 million, marketing expenses of $1.1 million, and talent development costs. The increases in these expenses were primarily to support our content related initiatives, including the potential launch of a WWE network, and were partially offset by a $1.1 million reduction in bad debt expense.

Operating Income Before Depreciation and Amortization (OIBDA)

OIBDA was $26.2 million in the current year period as compared to $44.4 million in the prior year period. The decline in OIBDA was primarily due to an $11.0 million reduction in profits from our Pay-Per-View business reflecting increased production costs (and inclusive of the timing and WrestleMania elements described above), a $10.2 million increase in compensation and benefit expenses, a $4.7 million film impairment associated with the release of Dead Man Down, and lower results from Home Entertainment. These items more than offset strong performance in our Live Event business and the growth in the licensing of our content on broadcast and digital platforms. Based on the increased investment and changes in business mix, WWE's OIBDA margin was 9% in the first half of 2013 as compared to 17% in the prior year period. Excluding the impact of film impairments and video game transition, Adjusted OIBDA was $27.5 million in the period as compared to $45.2 million in the prior year period, and the Adjusted OIBDA margin was 10% in the current period as compared to 17% in the prior year period. (See Schedules of Adjustments in Supplemental Information).

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Depreciation and amortization

Depreciation and amortization expense totaled $11.3 million for the current year period as compared to $8.8 million in the prior year period. The increase in depreciation and amortization expense derives from our investment in assets to support our efforts to launch a potential network.

Investment Income, Interest and Other Expense, Net

Investment income, interest and other expense, net yielded an expense of $1.7 million compared to $0.4 million in the prior year period, reflecting incremental expenses associated with other non-income taxes, realized foreign exchange losses and the disposal of property and equipment in the current year period as compared to the prior year period.

Effective tax rate

In the current year period, the effective tax rate was 38% as compared to 23% in the prior year period. The 23% rate in the prior year period was lower primarily due to the recognition of an approximate $4 million benefit related to previously unrecognized tax benefits.

Cash Flows

Net cash generated by operating activities was $5.9 million for the six months ended June 30, 2013 as compared to $44.7 million in the prior year period. This $38.8 million decrease was driven by an approximate $19.1 million reduction in operating performance, an $11.0 million increase in the annual payout of management incentive compensation (with the return to a more normalized level of management compensation in 2012), and changes in working capital associated with international live event tours and pay-per-view events.

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Purchases of property and equipment and other assets declined by $4.4 million from the prior year period, primarily due to lower investment in assets to support our efforts to create and distribute new content, including through a potential network.

Additional Information

Additional business metrics are made available to investors on a monthly basis on our corporate website – corporate.wwe.com. Note: WWE will host a conference call on August 1, 2013 at 11:00 a.m. ET to discuss the Company's earnings results for the second quarter of 2013. All interested parties can access the conference call by dialing 855-993-1400 (toll free) or 630-691-2763 from outside the U.S. (conference ID for both lines: WWE). Please reserve a line 15 minutes prior to the start time of the conference call.

The earnings release and presentation to be referenced during the call will be available at corporate.wwe.com. A replay of the call will be available approximately two hours after the conference call concludes, and can be accessed on the Company's web site.

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