In my opinion, Dixie's naivety to professional wrestling might be the company's biggest fault. Dixie's understanding of wrestling and what works is really unclear. When former and current talent are asked about working for Dixie, they usually use words such as "kind", "caring", and "positive." You never hear anyone describing her as being brilliant, or having a great mind for wrestling.
I'm not trying to knock Dixie for this, she isn't the one booking TNA. Dixie hired plenty of writers with a track record of at least some success to run her show. Unfortunately, the person in charge of the people calling the shots needs to have at least some understanding of what professional wrestling is all about, and it doesn't appear that Dixie has that.
A perfect example of that is Aces & 8s. The storyline was the brainchild of a writer for TNA, and when they pitched it to Dixie, it might have sounded like a good idea. But now, well over a year later, it has been clear for an excruciatingly long time that Aces is no longer working. However, Dixie is either out of touch with the television ratings or attendance figures of TNA to realize business is down with Aces dominating the storylines of the company, or she doesn't have the moral fiber to call an end to the angle.
A big reason why WCW failed was because nobody knew who was really in charge, and there wasn't that big, imposing figure who had the final say above everybody else. The WWE has always had Vince McMahon, but I don't think TNA has that. That person should be Dixie Carter, but either her personality is not that of someone who is capable of doing the job, or she is too naïve to realize that not all of her creative departments ideas are pure genius.
The lack of command that Dixie has is why you see so many questionable decisions being made in TNA, why booking is so inconsistent and why management is so fractured. This is why you read stories about TNA talent being paid late, contract negotiations falling through, random releases, wrestlers not having the correct documents to perform, etc. Those mistakes start at the top of the company, and Dixie has to take accountability for those miscues.
To put it all nice and plain, I think a combination of Dixie's lack of understanding of the wrestling industry, along with her inability to properly manage the company is the largest factor in TNA not succeeding to the heights that she herself envisioned. Dixie gives plenty of interviews and sends out plenty of tweets touting the bright future of TNA, but in reality, her mistakes have put the company in a hole that they might not be able to escape from.
In my opinion, TNA will never seriously challenge the WWE until they are sold to someone who actually has those characteristics to manage a wrestling organization. Dixie Carter is probably a very nice individual who is a pleasure to work with, but the proof is in the pudding that she cannot manage TNA to success. The only way to improve to TNA is to have a drastic change in their management philosophy, and that starts at the top of the pyramid.
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