Source: JR's BBQ
"Oh, yeah...no Brock Lesnar at #UFC168 contrary to the rumor of the week online and elsewhere. I wrote about this situation in my last blog (Saturday) which you can access here on the site. Why would anyone leave the protected, show biz world of WWE where Brock's working a part time gig for BIG money to risk his health and legacy to step back into the Octagon? Again, if I'm Lesnar I'm taking all of the WWE money that I can count (and saving it) plus I'd even be willing to work more RAW TV dates to better promote and monetize the reason that WWE hired Lesnar in the first place, to sell PPV's.
The question is can Brock or WWE ever fully monetize their arrangement to the fullest extent with Lesnar only working a handful of dates a year? I've got mixed emotions regarding that one but for each party's sake, I hope that they do.
Paul Heyman is a marvelous representative for Lesnar but no one, not even WWE's most talented talker, can carry the entire load with the PPV customers that only see Lesnar a handful of times a year.
Lesnar is not the Undertaker and Brock doesn't have 'The Streak' going for him at WrestleMania. Big difference."
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