The official website for the USA Network has opened up a subsite for World Wrestling Entertainment. The section promotes the WWE’s return on October 3rd and features a photo of current WWE Champion John Cena. Promos have also begun airing on the USA Network with WWE footage hyping the return. As previously reported, the USA Network is undergoing a major rebranding campaign (which includes a new logo as evident on the networks website) and World Wrestling Entertainment will be a big part of it.

The 7/7 edition of WWE SmackDown drew a final 3.2 broadcast rating with a 6 share. This took UPN to a fourth place finish overall for Thursday night among the networks.

Rhyno is scheduled to debut at the next TNA PPV. Look for Matt Hardy to be there as well.