A New Direction For WWE PPVs In 2007
Due to recent drop offs in WWE pay-per-view buy numbers, especially with the "B" shows or the brand exclusives – Vince McMahon has decided to include superstars from all three brands on future "B" PPV shows, such as you saw with the 2/18 No Way Out PPV. The brand extension is not being dropped or phased out, but superstars from all three shows will appear more frequently on other shows.
As things stand of this report, the 4/29 Backlash Raw PPV in Atlanta, GA will feature Batista, Undertaker, Rob Van Dam and Bobby Lashley.