WrestleMania XXIV Promotion, The Rock's Next Role, More

By Ryan Gray

- Multichannel News has an article up about WWE's marketing efforts for WrestleMania XXIV. The article talks about how they have saturated the marketplace by doing aerial advertising, TV commercials, video-on-demand snippets, direct mail, bus wraps, in-store toy displays, radio promotions, a sweepstakes for a customized motorcycle, and renting a patch of land near the Orlando airport so arriving planes will see the WWE logo depicted on the plot.

- Brian Fritz of the Orlando Sentinel has a new column online about Ric Flair retiring this year. It mentions that his last match is likely at WrestleMania XXIV.

- Dwayne "The Rock" Johnson is currently trying to get the role as a villian in a new James Bond film. Johnson was quoted as saying, "I would love to be a Bond baddie. I am a big fan of the films."

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