New Backlash Match Revealed, Hogan/Mobile Phone Game, RAW, More

WWE hall of famer Hulk Hogan has made a licensing agreement with Gameloft, a developer of videogames for mobile phones. They are producing a Hulkamania Wrestling game that will be released in August.

More Raw ratings data. Compared to last week, Raw fell 6% among both Adults and Men 18-49. The 3 hour special which featured taped messages from Hilary Clinton, Barack Obama, and John McCain received a 1.97 P18-49 rating and a 2.61 M18-49 rating.

Raw was skewing 68% male, with a median age of 33.

The first hour of Raw averaged 3,611,000 viewers, 4,791,000 viewers in the second hour, and 5,131,000 viewers the third hour.

The 3/31 edition of Raw finished in third and fifth place among the Top 20 Most Time-shifted (DVR viewed) Cable Shows. MTV's The Hill finished in first and second place.

A 12 Diva tag match with WWE Women's champ Mickie James, Maria, Ashley Massara, Michelle McCool, Cherry and Kelly Kelly vs. Beth Phoenix, Melina, Jillian Hall, Layla Victoria, and Natalya Neidhart has been added to Sunday's Backlash PPV.