WWE PPV Update: Survivor Series Up, Other Fourth Quarter PPVs Down
WWE revealed in their 2011 fourth quarter financials that pay-per-view revenues were $14.6 million as compared to $13.8 million in the prior year quarter, reflecting a 2% increase in total pay-per-view buys. Buys for the four comparable events in the current and prior year quarter declined 3%, but were more than offset by an increase in prior period buys, which resulted in a 6% increase in pay-per-view revenue.
The details for the number of buys (in 000s) are as follows:
| Broadcast Month | Events (in chronological order) | Three Months Ended December 31 | ||||
| 2011 | 2010 | |||||
| October | Hell in a Cell | 182 | 210 | |||
| October | Vengeance/Bragging Rights | 121 | 137 | |||
| November | Survivor Series | 281 | 244 | |||
| December | WWE TLC | 179 | 195 | |||
| Prior events | 33 | (2) | ||||
| Total | 796 | 784 | ||||