WWE Creates New Major Positions, Backstage News On AJ Lee's Future

By Marc Middleton

- WWE has created two new major positions – a Social Media producer and a Live Events analyst. The Social Media producer would be responsible for voting, polling, texts and tweets on WWE's TV show as well as at live events. The producer will work with the TV production team, creative, the web team and the live events team.

WWE is looking for the Live Events analyst to creative metrics to measure the success of live events beyond ticket sales. They want the person to create models and formulas to be able to predict attendance at live events and come up with ways to maximize revenue at those shows including pricing strategies for each city.

- The plan right now is to make AJ Lee one of the featured stars of the company – as a completely different but modern day version of a Sable or Miss Elizabeth.

Source: Wrestling Observer Newsletter

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