WWE Business Notes: DVD Sales, Web Traffic, Live Event Attendance And More

By Marc Middleton

- Here are some WWE business figures for October 2012:

* Average North America house show attendance was 4,762, up from the 4,607 last year)

* DVD sales saw 165,000 units moved, down 38% from the year before

* WWE.com had 11.5 million unique visitors, down 10% from the year before

* WWEShop.com had 903 orders per day, up 27% from last year

- Here are updated year-to-date WWE DVD sales figures, as of 10/31:

* WrestleMania 29: 230,000

* The Rock's DVD: 150,000

* Undertaker's DVD: 112,000

* CM Punk's DVD: 105,000

* Royal Rumble 2012: 89,000

Source: Wrestling Observer Newsletter

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