Hulk Hogan’s new restaurant, Hogan’s Beach, has its Grand Opening tonight. The 20,000-square-foot indoor and outdoor restaurant and bar is located at the Best Western Bay Harbor Hotel in Tampa, FL. Hogan spoke to about the restaurant, which he describes as “Hooters times 10.”

“It’s going to be Jimmy Buffett’s [Margaritaville] times 10; Hooters times 10,” Hogan said. “It’s a logical extension of the Hogan brand, with my image and likeness. We’re looking for something like Winter the Dolphin. In 36 years I’ve become so tangible to the public, and not just Americans. We have a chance to have an international draw.”

Hogan also discussed his role with the restaurant, and how it compares to the one he plays on television.

“I see myself almost like a general manager, creatively,” he said. “I play a fake general manager on Impact Wrestling. But this is for real.”

Hogan’s Beach kicks off its Grand Opening tonight with musical performances by King County and DJ Gemini.