Negative Reaction To WWE Earnings Report In Major Newspaper
The New York Post published an article on WWE's financials after the sports-entertainment organization reported anemic subscription growth for the WWE Network. It is titled, "The WWE gets ready to crumble."
Subscriptions to the $9.99 per month service totaled 731,000 subscriptions at the end of September?a net gain of just 31,000 in the three-month period. WWE recorded a net gain of just 3,000 subscribers in the United States, with the rest coming from the overseas expansion.
The Post considers it particularly alarming that of the 700,000 Network subscribers WWE had going into the quarter, 255,000 dropped their subscription. This a churn rate of 36 percent.
"At least they're adding more than they're losing," said equity analyst Robert Routh.