- WWE averaged 4,948 paid fans to their live events in the month of July 2015, not including the Battleground pay-per-view. This is in line with the 4,948 average in July 2014 but down from the 5,544 in July 2013 and the 5,464 in July 2012.
- Based on live event headliners, the Dean Ambrose vs. Seth Rollins WWE World Heavyweight Title matches drew an average of 4,813 paid fans. The Kevin Owens vs John Cena matches drew an average of 6,583 paid. In comparison, Bray Wyatt vs. Cena in the summer of 2014 averaged 6,000 paid fans.
- WWE shipped 137,000 DVD units in July 2015, down 25% from 182,000 in July 2014, the 231,000 in July 2013 and 357,000 in July 2012.
- The most-shipped WWE DVDs in the past 9 months are WrestleMania 31 with 109,000 units, Slam City with 101,000 units, Attitude Era Volume 2 with 66,000 units, The Rock vs. John Cena with 65,000 units and The Randy Savage Story with 62,000 units.
Source: Wrestling Observer Newsletter
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