The El Rey Network sent us the following today:
EL REY NETWORK TO BRING ITS ACTION PACKED LUCHA LIBRE WRESTLING SERIES "LUCHA UNDERGROUND" TO SXSW WITH A LIVE EVENT AND PANEL IN THE NETWORK'S HOME TOWN OF AUSTIN, TEXAS ON MARCH 15th
PANEL FEATURING LUCHA LIBRE SUPERSTAR REY MYSTERIO AND THE CREATORS "LUCHA UNDERGROUND WILL BE FOLLOWED BY A BLOOD PUMPING, ACTION-PACKED, LIVE EVENT FEATURING GRAVITY DEFYING LUCHADORES
Austin, TX– February 23, 2016 – El Rey Network and South By Southwest (SXSW) Conferences and Festivals announced today that the popular Lucha Libre wrestling series Lucha Underground will be part of this year's SXAméricas celebration in Austin, Texas featuring both a panel and a live event on Tuesday, March 15th, 2016. The panel, titled "Importing Lucha Libre: The Creation of El Rey Network's Lucha Underground", will focus on how Emmy Award®-winning producer Mark Burnett and El Rey Network Chairman and Founder Robert Rodriguez have successfully imported two of Mexico's most popular forms of entertainment, lucha libre and the telenovela and combined them to create a new sports franchise taking the world by storm. And for the first time in its history the character-driven television phenomenon will leave the temple in Boyle Heights, Los Angeles for a live event at the Austin Music Hall in Austin, Texas which will feature more than fifteen of "Lucha Underground's" high-flying, death defying luchadores.
The creators and stars of Lucha Underground will discuss the formation of the gripping new wrestling franchise during the panel featuring wrestling superstar Rey Mysterio Jr., Lucha Underground Showrunner and Executive Producer Eric Van Wagenen, Lucha Underground owner Dorian Roldán and El Rey Network Co-founder and Lucha Underground Owner Cristina Patwa. The live event, taking place at the Austin Music Hall at 7:00pm, will bring to Austin all of the fierce lucha libre drama and excitement Lucha Underground is known for. Both events are part of Convergence programming and will be open to all SXSW badge types.
Ancient tradition, extraordinary athleticism, and a flare for theatrics combine in El Rey Network's wrestling series, "Lucha Underground." The riveting original introduces American audiences to the high-flying aerial maneuvers, slingshot moves, dramatic masks, intricate, rapid-fire combinations and distinctive wrestling techniques of lucha libre, one of Mexico's most popular sports. Fans have a ringside seat as masked villains and heroes face off to battle for wrestling supremacy. The weekly series provides enthusiastic viewers with an incredibly visceral and explosive experience with a focus on the artistry, originality, intense action and over-the-top characters that have come to define this phenomenal fan-favorite. A celebration of lucha libre's long-standing Mesoamerican heritage and culture dating back to 1863, this is programming that must be seen to be believed.
"Lucha Underground" is produced by MGM in association with FactoryMade Ventures and AG Studios for El Rey Network. Executive producers are Mark Burnett, Eric Van Wagenen (also showrunner) and Brian Edwards of MGM; Dorian Roldán from Lucha Libre AAA; Alejandro Garcia and Antonio Cué Sánchez-Navarro; El Rey Network co-founder Robert Rodriguez; FactoryMade Ventures and El Rey Network co-founders John Fogelman and Cristina Patwa and Skip Chaisson of Skip Films and El Rey Network. The series airs on El Rey Network and is distributed internationally by MGM.