Loot Crate, the fan-centric subscription platform, and WWE announced today the debut of the WWE Slam Crate, a new bi-monthly mystery crate which will provide fans with exclusive, authentic WWE products and content, including figures, apparel, and other collectibles. In the video above, the New Day explain how it works. Loot Crate also sent us the release below:

Loot Crate and WWE Introduce "The First" WWE Slam Crate

New Bi-Monthly Crate Provides Fans with Exclusive and Authentic WWE products and content

August 5, 2016, Los Angeles, CA —Loot Crate, the leading fan-based commerce and community platform, today in partnership with WWE, announced the WWE Slam Crate, a bi-monthly mystery subscription crate to deliver exclusive products and content that surprises and delights fans. Each crate will feature authentic items including WWE apparel, and other collectibles that won't be found anywhere else.

"Through our partnership with WWE, Loot Crate is furthering its commitment to serving all genres in the world of fandom," said Chris David, CEO, Loot Crate. "We're very excited about partnering with WWE to create the best products and experience that will bring fans closer to the Superstars they love."

To celebrate the crate's debut, the first month's theme will be "The First", and celebrate a few of the iconic "firsts" in WWE history.

"We're thrilled to partner with Loot Crate to engage with our global fan base in new ways and provide them with exciting experiences year-round," said Casey Collins, WWE Executive Vice President, Consumer Products. "The WWE Slam Crate is perfect for our fans who crave exclusive content and products."

Over the past 12 months, Loot Crate's product offerings have dramatically expanded as the company has increasingly focused on connecting fans with the brands that they are passionate about. As part of the Loot Crate subscription, Looters and fans alike have access to exclusive products that authentically represent their favorite characters and universes every month. Crates feature items that will never be available again—all at a great value.

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