WWE Reportedly Planning To Roll Out Christmas-Themed Gimmick For Danhausen

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Following the numerous successes of Danhausen in WWE, most recently his Halloween hosting duties on WWE's YouTube channel, "WWE SmackDown," and "WWE NXT" Halloween Havoc, the star is reportedly set to receive a Christmas-themed gimmick as the holidays approach.

WrestleVotes Radio on Fightful Select reported, that according to a source within the company, Danhausen will be portrayed as "Santahausen" throughout the holiday season, from a marketing standpoint, at least. Christmas-themed merchandise is planned for the star, including an "Elf of the Shelf"-esque gimmick, branded as the "Danhausen Holidayhausen" plush toy, selling now for just under $19 on Shop WWE.

The outlet reported that the line will include things like hoodies and t-shirts, and WWE has high hopes for the merchandise. A Christmas sweater featuring the "Very Nice, Very Evil" star is also already listed on the company's website, as well as a t-shirt featuring Danhausen wearing a reindeer nose.

WrestleVotes didn't specify if the gimmick would extend to Danhausen's role on WWE programming throughout the holiday season. The star was involved in multiple angles on the Halloween shows, and hosted his own YouTube special featuring old-school spooky WWE matches.

Danhausen took to X (formerly Twitter) on Thursday to reveal that pre-orders for his first-ever Funko Pop! vinyl figure were available. An autographed version of the figure is also available online.

The star has been moving merchandise in WWE for months, including following WWE WrestleMania 42. It was reported at the time that those at Fanatics, WWE's partner, were "blown away" by how much Danhausen merchandise was moving, and the company had to restock a few times over WrestleMania weekend.