WWE NXT Hints At Big Change To Brand

"NXT" had humble beginnings as a game show in 2010. It then became a developmental brand two years later and for most of its life since then, the brand has grown immensely, with Paul "Triple H" Levesque at the helm.


Vince McMahon became more involved with the brand in 2021, focusing on big-picture matters. WWE announced a rebrand. On September 14, "NXT 2.0" debuted with a new look and a new logo. However, now that McMahon has retired it appears Levesque has made the decision to go back to the brand's roots.

Tuesday's edition of "NXT" celebrated one year of the "2.0" brand and closed with a shocking ending, as Solo Sikoa made his return and managed to capture the North American Championship from Carmelo Hayes

However, the show did not end there. A short video narrated by Shawn Michaels then played as a montage of highlights from the brand over the past 12 months was shown.

"'NXT' has been and always will be about developing the superstars of tomorrow, but we will always reflect and acknowledge the past," Michaels said in the video. "'NXT' is constantly evolving and focused on the future. Superstars develop and move on, but our message to our passionate fans will never change. We are 'NXT.'"


The final shot of the video featured the current multi-colored logo. The "2.0" part of the log disappeared and the letters faded into silver letters outlined in gold over a black background. Many fans interpreted this as a sign that the brand will be reverting back to its "black and gold" roots before it switched over to the "2.0" era. Shortly after the show ended, "NXT's" Twitter account posted the shot with the caption "loading."